Voglia and R-Collection open a new store in Ainoa Shopping Center in Espoo
Two domestic clothing brands, Voglia and R-Collection, will open a joint store in Kauppakeskus Ainoa on April 5, bringing timeless and high-quality clothing to a central location in Espoo.
The brands have a long history and share a similar philosophy of clothing that lasts from generation to generation. The new joint store merges the best of both worlds – Voglia & R-Collection Store’s range covers clothing for both the office and leisure.
Voglia's roots lie in timeless design and high-quality materials. The collections combine classicism with softness, responsible production and beautiful silhouettes. The new store offers both the beloved Staples selection and changing seasonal collections.
R-Collection, on the other hand, is known for its classic anorak, which was originally created in the early 80s. Forty years later, the clear-cut anorak products still form the core of the range, around which the seasonally changing collections are built. The key to the clothing is the pursuit of timelessness and durability. Slowly does it.
"We are really excited about our new store in Espoo with a central location. I believe that Ainoa's customers will be interested in quality and domesticity, and together with our partner we will offer an even more diverse selection," says Voglia's CEO Katriina Virtanen.
"Over the past year, we have done several Pop-Ups with Voglia and with a working partnership, we decided to open the Voglia & R-Collection Store in Ainoa. We want to bring slow fashion into an environment where it is not traditionally seen; in the middle of a busy shopping center," says Lilli Norio, CEO of R-Collection.
The store will open on April 5, 2024. To celebrate the opening, we are offering 15% off all regular-priced products until April 14, 2024. During the opening week, the store will have surprises for the first customers. Welcome to the home of Nordic design.
Voglia & R-Collection Store
Ainoa Shopping Center, 2nd floor
Tapionaukio 4, 02100 Espoo
Voglia Oy is a Finnish fashion house founded in 1983, with a timeless, thoughtful and soft style. The family business aims to create beautiful, long-lasting and high-quality clothes that last both visually and functionally. Responsibility is the starting point for all of Voglia's operations - the brand strives for concrete actions and transparency, from material choices to logistics.
Voglia Ltd.
Katriina Virtanen, CEO
katriina.virtanen@voglia.fi
+358 400411395
R-Collection is a Finnish family clothing company founded in 1978 that breathes a relaxed and active lifestyle. R-Collection's factory and factory outlet are located in Kajaani, Northern Finland. R-Collection's collections combine timeless classics with current and fresh seasonal products. The collections are based on high-quality materials, product versatility and durability.
R-Collection
Lilli Norio, CEO
lilli.norio@r-collection.com
+358 405266595